FREE SHIPPING & RETURNS ON ALL AUST WIDE ORDERS. FREE GLOBAL SHIPPING ON ALL ORDERS OVER $100

MEET OUR FOUNDER SAM MOORE. "PYRA IS A CONCEPT BORN OUT OF THE DESIRE TO DESIGN PREMIUM PRODUCTS WITH MEANING AND ATTENTION TO DETAILS THAT MATTER. I WANTED PYRA TO FIT INTO MY ACTIVE LIFESTYLE AND TO BRIDGE THE GAP BETWEEN STREETWEAR EXPRESSION AND PERFORMANCE WEAR SUITABLE FOR THE ELEMENTS. TAKING ALL OF THE TECHNICAL ASPECTS FROM SPORTSWEAR AND ALPINE WEAR AND PUTTING THEM INTO EVERYDAY ESSENTIALS, THAT LAST BEYOND THE SEASON."

PYRA -ANCIENT GREEK MEANING . "BORN OF FLAME".

THE ANCIENT GREEKS BELIEVED THAT THERE WERE FOUR ELEMENTS THAT THE WORLD WAS COMPOSED OF: EARTH, WATER, AIR AND FIRE.

SINCE INCEPTION, THEY BELIEVED THE ROOT OF A HUMAN SUSTAINS A CONNECTION TO THESE FOUR ELEMENTS. ALWAYS IN MOTION, EVEN WHEN ROOTED IN ONE SPOT, FIRE IS FOR THE ENERGETIC, PASSIONATE AND SEEKERS OF EXPLORATION.

IN A WORLD OF PLUGGED-IN PEOPLE, OUR PURPOSE IS IT IGNITE YOUR FLAME AND RECONNECT YOU WITH THE ELEMENTS.

PYRA REINFORCES SEASON TO SEASON WEAR WITH AN EMPHASIS ON TECHNICAL ALPINE FUNCTIONS, COMMITMENT TO INNOVATION AND YOUTHFUL EXUBERANCE.

EXUDING STREETWEAR EXPRESSION THAT EMBRACES THE NOW, PYRA OFFERS A PURPOSEFUL WARDROBE OF INNOVATIVE FABRICS, ORGANIC COTTONS, GRAPHIC JERSEY AND AGGRESSIVELY ELEGANT ACCESSORIES.

EXPLORE PYRA

Performance streetwear

AT PYRA WE ARE TRYING TO DO OUR BIT FOR THE ENVIRONMENT, WE USE ORGANIC COTTONS, AND INCORPORATE RECYCLED MATERIALS INTO CERTAIN PARTS OF OUR LINE.

WE MAY NOT BE 100% SUSTAINABLE, BUT WE ARE TRYING OUR BEST TO BE RESPONSIBLE.

WE PUT INTEGRITY ABOVE TRENDS, AND WORK EXCLUSIVELY WITH SUPPLIERS AND MANUFACTURERS WHO TREAT WORKERS FAIRLY.

ALL OF OUR PACKAGING IS BIODEGRADABLE AND COMPOSTABLE.

TO SAY WE'RE DOING A LITTLE MORE WITH EACH SEASON WOULD BE THE TRUTH.

OUR FABRIC PARTNERS: CORDURA BRAND®, ECONYL®, POLARTEC®, CARVICO® & ORGANIC COTTONS.

WE CARE ABOUT THE ENVIRONMENT.

DESIGNED FOR LIFE. BUILT FOR THE ELEMENTS.

EXPLORE PYRA